Creating Successful Boot Camps
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How to Prepare for a New Competitor
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Our Price: $49.95
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Our Price: $49.95
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Explains how personal trainers can enhance their bottom line by developing and offering a boot camp.
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Provides a roadmap on how established health/fitness facilities can respond to a situation that involves a tough, new competitor. The DVD uses case studies to detail examples of how some clubs have successfully converted commercial adversaries, particularly from large national chains, in their particular geographic area. In each instance the DVD reviews the action plan of the clubs for dealing with a new competitor and discusses how well the plan worked out. The DVD also offers ten proven strategies that clubs can employ to help them handle competitors.
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Healthcare Paradigm Shift: The Role of Fitness in Healthcare
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Moving Medical Fitness Beyond the Center Walls
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Our Price: $49.95
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Our Price: $49.95
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Reviews how integrated medical fitness has become a critical component to the new emerging healthcare delivery system. The DVD looks at how this system has contributed to a decrease in the level of healthcare utilization and healthcare costs. The DVD also details how the system has had a positive impact on both the level of nontraditional revenues and the number of new patients.
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Provides a detailed overview of why the future of medical fitness is beyond serving center-based members. The DVD explains why medical fitness centers should adopt a new business model and expand their reach beyond the walls of their facilities. In that regard, the DVD also features information, ideas, and insights from several of the most respected members of the health/fitness and wellness community concerning how to successfully incorporate such a model.
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Injury Prevention in the Workplace
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Delivering Super-Heroic Customer Service
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Our Price: $49.95
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Our Price: $49.95
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Provides an overview of a proven approach for designing and executing effective injury-prevention programs in the workplace. The DVD details four essential cornerstones for creating such programs, as well as reviews four coaching skills that are necessary for implementing them. In addition, the DVD examines the six core drivers for successfully implementing such programs, once they’ve been formulated and the key coaching skills have been mastered.
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Provides an overview of an innovative, marketing-led customer service effort now in place at the ETMC Olympic Center, ETMC WOW! The program uses a comic-themed graphic look as the framework for inspiring employees to deliver “super-heroic” customer service. The DVD reviews several best industry practices (Disney, Studer Group, Press Ganey) in service excellence and describes how to develop a personalized approach to benefit customers and improve an organization’s bottom line.
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